LASSO

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How LASSO compares for commercial field sales

LASSO is built for commercial trades that sell to buildings. These pages set it beside four field sales apps, using each company's own public website, checked October 8, 2026.

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  • From $89 a month per selling repOne non-selling manager free per five reps
  • Any phone or computerRuns in the browser, installs to the home screen
  • Your own LASSO addressYour brand, your words, your dropdowns
  • Set up by our teamUsers, roles and your company setup

Who LASSO is for

Built for trades that sell to buildings.

If your reps call on the people who run buildings, these are the comparisons worth reading.

Commercial trades

HVAC, plumbing, electrical and the other trades whose buyers run buildings. The field app works for any of them; the lead finder's scoring is built for building systems work.

PM and service contracts

A deal is a project or a PM contract, with contract start, end and service schedule. Today lists finished projects that have no PM contract yet, so the next pitch is obvious.

Property managers and facilities directors

The finder searches by building type: property management companies, apartments and HOAs, hotels, senior living, medical, offices, schools, warehouses and more.

Why teams pick LASSO

Most field sales apps hand your rep a map. LASSO hands them a reason to stop.

Pins and routes are the easy part. The work is knowing which buildings to visit, what to say there, and what happens after the door.

The usual wayWith LASSO
Where leads come from

You import a list or drop pins by hand.

LASSO finds the buildings near your reps and scores every one, with the reasons.

Why this building

An address and a pin color.

Review complaints quoted with the date, plus size, operator and job postings, each marked measured or a sign.

At the door

Notes typed later, if anyone remembers.

One tap for the outcome. One voice note drafts the note, the deal, the follow-up and the next stop.

The route

Stops in the order someone added them.

Ordered by distance from the rep, kept inside business hours, closing-soon stops first.

For the manager

Calls around to find out who went where.

Team Live and day trails for reps who share, plus a weekly scoreboard.

Built for

Every industry at once.

Commercial trades that sell to buildings, built alongside a mechanical, electrical and plumbing contractor.

What LASSO adds

The parts that matter most when you sell to buildings.

Each of these works in LASSO today.

Buildings found and scored

Pick a radius and the building types you sell to. LASSO pulls Google listings, scores each building and labels every reason measured or a sign.

Complaints, quoted with dates

LASSO reads the last 30 Google reviews and quotes complaints about heat, air, hot water, plumbing or power, with the date of each review.

Free public lists

State licensing lists for senior living and medical, CMS nursing homes, HUD multifamily and county property records, loaded for your states when we set up your company.

Voice notes and Recap my day

One voice note becomes a note, a deal, a meeting, a stop and new contacts, each a checked row the rep confirms. Recap my day handles the whole day in one recording.

QR leave-behinds that book

A QR code on your leave-behind opens a form with your brand. The customer tells you what they need and picks a time from the rep's open slots.

A stop list that knows the hours

Stops from a Google listing show their business hours, and Optimize puts a stop closing within two hours first before handing off to your map app.

How we compare

Public sites, dated, and nothing we cannot show.

  • We read each company's own public website (feature, industry and integration pages) and, where we could reach it, its help center. Not review sites.
  • Every comparison is dated. These were checked October 8, 2026, and each page lists the exact pages we used.
  • A competitor cell says only what that company's site states, in short, or "Not listed on" their domain when we could not find it there. That does not mean they cannot do it.
  • We compare the work commercial building sellers do. These pages are not a full feature list of any product, and we leave out prices and plan names.
  • Products change. Check with each company for current details.

Read more about LASSO

SPOTIO, Badger Maps, SalesRabbit and Map My Customers are trademarks of their owners. LASSO is not affiliated with or endorsed by any of them.

Request a demo

See it with your area and your buildings.

Tell us where you sell and what you sell, and the walk-through uses buildings near you instead of a canned list. A person replies. No card, no contract to see it.

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  • Buildings near you, scoredWith the reasons, measured or a sign
  • A day on the stop listBusiness hours, door outcomes, voice notes
  • What your managers seeTeam Live, day trails, the weekly scoreboard
  • Pricing for your teamPer selling rep, from $89 a month

Sign in

Every company has its own LASSO address. Tell us which one you are with and we will take you there.

Request a demo

Tell us where you sell.

The walk-through uses real buildings near you, so a few details help.

Your trade
How many reps

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