Owners
See where new work can come from in your territory and what a solid week of selling looks like. Use the guides to set expectations before you hire your next rep.
Guides
Field sales guides for commercial trades
Plain how-tos for finding the right buildings, planning the day, walking in cold and selling maintenance agreements. Written for the people who do the work.
Start here
Four guides for selling to buildings.
Each one covers a part of the job, from finding the building to signing the maintenance agreement.
How to find commercial buildings that need your tradeWhere reviews, public data and job postings point you to buildings with a real reason to talk.
Route planning for commercial sales repsHow to build the day around business hours, buffer each visit and recover when a door falls through.
Commercial canvassingHow to walk into a business with a reason, work with the front desk and leave with a next step.
How to sell preventative maintenance contractsWhich buildings buy PM agreements, who decides, and how to turn finished projects into recurring work.
Who they are for
Written for the people who sell to buildings.
These guides are for owners, sales managers and reps at commercial HVAC, plumbing, electrical, roofing, janitorial, pest control, landscaping and similar companies whose customers are property managers, facilities directors and building operators.
Sales managers
Give the team one shared way to find buildings, log doors and follow up. When everyone works the same way, the numbers mean something.
Reps
Practical steps for the day in the truck: who to visit, when to go, what to say, what to leave behind and what to write down.
Where LASSO fits
The guides work with or without software.
Each guide stands on its own. Where LASSO helps with a step, a short section at the end says how.
Request a demo
See it with your area and your buildings.
Tell us where you sell and what you sell, and the walk-through uses buildings near you instead of a canned list. A person replies. No card, no contract to see it.
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- Buildings near you, scoredWith the reasons, measured or a sign
- A day on the stop listBusiness hours, door outcomes, voice notes
- What your managers seeTeam Live, day trails, the weekly scoreboard
- Pricing for your teamPer selling rep, from $89 a month